Hightouch Raises $150M Series D at $2.75B Valuation to Build the AI Platform for Marketers (April 29, 2026)
Hightouch closed a $150M Series D at a $2.75B valuation co-led by Goldman Sachs Alternatives and Bain Capital Ventures, more than doubling the $1.2B mark from February 2025 and capping a year in which the warehouse-native martech company crossed $100M ARR.
Hightouch on announced a $150 million Series D at a $2.75 billion post-money valuation, more than doubling the $1.2B mark it set in February 2025 and putting an explicit price tag on the "agentic marketing" thesis. The round was co-led by Goldman Sachs Alternatives and Bain Capital Ventures.
What Happened
Hightouch — the San Francisco-based startup co-founded in 2018 by Tejas Manohar, Kashish Gupta, and Josh Curl — said the new financing was led by Growth Equity at Goldman Sachs Alternatives and Bain Capital Ventures, with participation from ICONIQ Capital, Sapphire Ventures, Amplify Partners, Y Combinator, and TD7 (the venture arm of The Trade Desk). The round closes a string of acceleration markers for the company: Hightouch crossed $100 million in ARR in mid-April 2026 and has grown more than 100% year-over-year for two consecutive years, according to its blog post and figures cited by TechCrunch and the Wall Street Journal.
The pitch is a category re-naming. Hightouch began as a Reverse ETL vendor — moving warehouse data into Salesforce, HubSpot, Iterable, and other downstream marketing tools — and then expanded into a Composable CDP. The Series D narrative is that the same warehouse-native primitives now power "agentic marketing": always-on AI agents that research audiences, generate on-brand creative, and execute campaigns across paid ads, email, SMS, and web inside enterprise guardrails. Co-CEO Tejas Manohar framed it on the company blog as building "the AI platform for marketers."
Key Details
- Round size and valuation: $150M Series D at $2.75B post-money — up from $1.2B at the $80M Series C in February 2025.
- Lead investors: Growth Equity at Goldman Sachs Alternatives and Bain Capital Ventures.
- Other participants: ICONIQ Capital, Sapphire Ventures, Amplify Partners, Y Combinator, and TD7 (The Trade Desk's VC arm).
- Revenue: $100M+ ARR as of April 2026, with 100%+ YoY growth in each of the past two years.
- Customers cited in the press release: Domino's, PetSmart, DraftKings, Ramp, Whoop, Autotrader, Cars.com, and Aritzia.
- Founders: Co-CEOs Tejas Manohar and Kashish Gupta, plus Josh Curl. Manohar and Gupta were both engineering managers at Segment before it was acquired by Twilio for $3.2B in 2020.
- Capital efficiency: Total funding raised is approximately $315M, well below the typical burn for a company at $100M+ ARR.
What Marketers and Operators Are Saying
Reaction in the martech community was largely positive. On LinkedIn, Manohar's announcement post drew commentary from operators at brands already on the platform, with Domino's and Ramp practitioners publicly endorsing the AI Decisioning module. Industry analysts at PYMNTS and Retail Technology Innovation Hub framed the round as a validation that the "agentic CDP" category is real, not just a rebrand. The skeptical view, voiced in posts on Reddit's r/marketing and on LinkedIn comment threads, is that "agentic" has become martech's most overloaded buzzword and that Hightouch is partly being rewarded for owning it linguistically. The cleanest summary came from Patrick Coffee at the Wall Street Journal, who described the round as "AI marketing startup Hightouch raised $150 million at $2.75 billion valuation" — a deliberately neutral framing that the company itself echoed.
What This Means for Marketers and Developers
For marketing teams already running Snowflake, Databricks, BigQuery, or Redshift as their source of truth, the Series D effectively underwrites Hightouch's bet that the warehouse — not Salesforce or Adobe Experience Platform — is the right place to build agentic workflows. Practically, expect deeper investment in three product surfaces named in the announcement: AI Decisioning (the optimisation engine), the Agents Platform launched in November 2025, and the enterprise context layer that lets agents reason about brand voice, customer attributes, and campaign history simultaneously. For developers, the more interesting signal is the customer logo set: Domino's, DraftKings, and PetSmart are not Reverse-ETL early adopters — they are large enterprise marketing organisations, which suggests Hightouch is now competing directly with Salesforce Data Cloud and Adobe Experience Platform on enterprise deals.
What's Next
Hightouch said the new capital will fund hiring and expansion of the agentic platform. Manohar told the Wall Street Journal the company is not pursuing an IPO timeline and will instead "play offense" against the incumbent suites. Customers and partners can read the official funding announcement at hightouch.com/blog/hightouch-funding-series-d; the BusinessWire press release is the canonical source for investor and customer details.
Sources
- Hightouch — Raising $150M to build the AI platform for marketers — primary company announcement from co-CEO Tejas Manohar.
- BusinessWire — Hightouch Raises $150 Million to Reinvent How Marketing Works Using AI — official press release with investor list.
- TechCrunch — Hightouch reaches $100M ARR fueled by marketing tools powered by AI — context on revenue growth two weeks before the round.
- PYMNTS — Hightouch Valued at $2.75 Billion as AI Agents Transform Enterprise Marketing — analyst framing of the round.
- Retail Technology Innovation Hub — MarTech firm Hightouch bags $2.75 billion valuation — retail-vertical perspective.
- Reuters / Wall Street Journal coverage — independent financial press confirmation.
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